In an era where platform-based companies dominate global markets, established firms face mounting pressure to innovate while preserving their core strengths. Platform Thinking offers a transformative pathway for these organizations, turning legacy assets into dynamic ecosystems of value creation. Drawing on our comprehensive study of 140 platform initiatives within the S&P 500, this speech will introduce the concept of Platform Thinking, demonstrate its relevance for traditional businesses, and present five critical challenges it can address: - Enhancing or Enabling Transactions Among Existing Stakeholders - Solving Customers’ Needs by Onboarding New Stakeholders - Complementing Products Through Others’ Capabilities - Data Exploitation - Data Harvesting Attendees will gain insights into how Platform Thinking reshapes business models, fosters collaboration, and drives competitive advantage in established firms, supported by compelling real-world examples from our research.
LANGUAGE
English
FORMAT
Talk
